The all-new Cocoon Z High Chair is made to move freely and be easily cleaned, saving time and effort! The Cocoon Z High Chair is the second version of the Cocoon high chair designed for babies. The multi-functional Cocoon high chair can be used as an infant recliner in the nursery, a dinner table seat, and everything in between. It is specially designed for young parents who have just started their new chapter in life.
We produced a product launch video featuring the new Cocoon Z High Chair and how it assists young working parents. We featured the parents’ interactions with their children to captivate the fun and exciting moments that resonate with the product – comfortable and handy yet convenient to families with kids. We focused on creating a kid-friendly video accompanied by the art concept and direction.
Task
Product launch video