Bringing video, social strategy, design, and event AV together, Vicinity aims to help brands deliver consistent stories across channels.
Vicinity’s New Chapter
Behind the scenes of our latest brand campaign video, “The Rumours Are True”.
As we’ve shared in recent articles on boosting video marketing engagement, standout brand campaigns, corporate scriptwriting must-dos, and our reflections on 2025, many brands across Asia are navigating a content landscape that’s becoming more complex – and faster-moving – each year.
To respond more thoughtfully to what clients increasingly need, Vicinity is evolving, bringing our capabilities closer together to become Asia’s all-in-one media & production house that offers:
- Video Production
- Digital Marketing Strategies
- Social Media Management
- Multimedia Design & Motion Graphics
- Event Management with AV Support
But this shift isn’t about adding services for the sake of expansion. It’s about making it easier for brands to build content that works cohesively across platforms – without fragmentation, misalignment, or unnecessary handovers.
A More Connected Way to Build Content
Vicinity offers end-to-end digital marketing solutions that cover social media management, content creation, marketing strategies, and more.
In 2025, it’s evident that brands don’t – and can’t afford to communicate in silos, as content performs best when it feels consistent across channels.
With our updated structure, clients can now build campaigns that stay aligned – whether that includes a flagship video, social media strategy, supporting design and motion graphics, or event execution with technical and AV support.
From concept through to execution, our focus remains unchanged: to create work that is clear, human, and purposeful, while supporting the practical realities of modern content delivery.
Why We’re Bringing These Services Closer Together
More to come soon as 2026 approaches.
This evolution is shaped by patterns we’re seeing across major shifts in content creation, client needs, and campaigns – where teams need content that can translate across platforms with speed, consistency, and care.
In particular, we’ve observed:
- Strong demand for multi-format and repurposed video content that extends the lifespan of a single production.
- Growing use of AI-assisted workflows, accelerating content creation at lightning-fast speeds, which requires a highly integrated, tech-savvy creative team that understands both virality and legacy-building.
- More projects extending beyond video into integrated campaigns, including social strategy, design and motion graphics, written content, and live activations – all requiring a unified message and visual identity.
- A rising demand for targeted messaging over mass marketing, as brands focus on delivering content that resonates with specific audiences while staying true to their overall story.
By bringing our capabilities closer together, we’re better positioned to support clients from planning through to rollout – without compromising quality or intent.
Recognition We’re Grateful For
As we continue to evolve, we’re grateful to have our work and commitments recognised in 2025 through:
- May Day Award – Medal of Commendation
- National Event Recognitions: SAF Day 2025
- AmChamSG CARES Distinction 2025 – Recognition for Corporate and Social Excellence
- NVPC Company of Good 2025: Three Hearts
We see these not as milestones to pause at, but as encouragement to keep improving – creatively, operationally, and in how we contribute back to the communities we work with
A Bigger Vision for Vicinity
As Vicinity expands across regions, we aim to be a more dependable creative partner – one that can scale with clients’ ambitions while maintaining quality, care, and consistency at the center of everything we do.
Whether the goal is to amplify human stories, build social-first campaigns, or execute immersive brand experiences, we aim to pair strong creative craft with the operational support needed to deliver smoothly.
Looking Ahead
With these changes, Vicinity is preparing to support brands, government agencies, and social service organisations as expectations around content continue to evolve.
By combining creativity, technology, and practical marketing insights, we aim to help our partners connect more meaningfully with audiences – and deliver impact across every touchpoint.
At the heart of it all, we believe that storytelling extends beyond visuals. By integrating strategy, social, design, and events, Vicinity supports brands more consistently, helping their stories land with clarity and purpose.
And we’re looking forward to learning, building, and growing alongside the partners who trust us with their stories.
Want to explore our integrated list of services and level up your 2026 video marketing campaigns? Call us today at +6569936993 or reach out at [email protected] – let’s connect communities, create dialogue, and inspire others.
