How to Make a Great Corporate Annivesary Video: Ideas and Tips

Corporate anniversaries are momentous occasions that offer a chance to celebrate past achievements, reaffirm company values, and look towards the future. To truly capture the essence of this milestone and share it with a wider audience, a well-crafted corporate anniversary video emerges as the ideal tool. From heartwarming tributes to playful glimpses into the daily grind, corporate anniversary videos offer a myriad of possibilities to celebrate your company’s journey. 

Reflect on Your Achievements

A commemoration to growth, recalling your company’s journey is an essential part of any anniversary celebration. A company anniversary offers a crucial opportunity to reflect on achievements through compelling visuals, and instil trust in stakeholders.  

Depth and authenticity are always appreciated by viewers. An efficient way to incorporate those elements is by adding engaging testimonials from employees and stakeholders, further enhancing the narrative. These firsthand accounts personalise the company’s story and highlight the positive impact you’ve made on the lives of those around you.

Our video for Singapore Institute of Manufacturing Technology’s Knowledge Transfer Office 10th anniversary puts focus on the achievements they have garnered, spanning from fruitful collaborations to advanced technology developments, chronicling a decade of innovation.

Retrace the Steps

A nostalgic walk down memory lane. Another way to celebrate your company’s anniversary is by unearthing rich history, a story that is unique to the company. Archival footage and photos can be pieced together into a captivating chronological journey. This visual storytelling format allows viewers to witness firsthand the evolution of your company, from its humble beginnings to its present-day success. Highlight pivotal decisions, groundbreaking innovations, and moments of triumph that shaped your company’s trajectory.

The video we have crafted to commemorate On Cheong’s 85th anniversary begins by recounting the modest origins of the jewellery manufacturing company. It traces back to a young man who relocated to Singapore in pursuit of a livelihood. With the support of his elder brother and two companions, On Cheong officially commenced its journey on Christmas Day in 1936.

Behind-the-Scenes: A Look into the Everyday

Take your audience beyond the polished corporate videos and grant them a peak into the everyday. Through captivating behind-the-scenes footage, showcase the people, processes, and collaborative spirit that make your company thrive.

Offer viewers a glimpse into the diverse roles and responsibilities that contribute to your company’s success. From passionate developers crafting innovative products to dedicated customer service representatives ensuring customer satisfaction, highlight the individuals who drive your company forward.

The video we have produced to celebrate Changi General Hospital’s 88th anniversary showcases the daily routines of devoted staff across various departments, fully dedicated to their roles. From saving lives to stealing the show, these passionate workers demonstrate their ability to dance with enthusiasm, as depicted in this lively music video.

Gaze into the Future

As you celebrate past achievements, it’s equally important to look towards the future with ambition and hope. Take the opportunity with your anniversary video to paint a vivid picture of your company’s vision for the future, igniting everyone’s excitement for the journey ahead.

Upcoming projects, new product launches, expansion plans – fit all of these into the video. Visualise these initiatives through captivating animation, concept art, or sneak peeks of prototypes to spark curiosity and anticipation. Showing to the viewers how your company is equipped to tackle the future  expresses your company’s unwavering commitment to continuous growth and improvement.

In honour of the 15th anniversary of the Malay Language Learning and Promotion Committee, the speakers in the video encourage viewers to contemplate the future. They delve into their initiatives, emphasising the integration of technology-based learning to capture children’s interest in acquiring proficiency in the Malay Language.

Corporate anniversary videos do not only serve purpose as a historical record, they are a powerful platform to engage stakeholders, showcase company culture, and ignite excitement for the next chapter. 

Are you looking to commemorate your company’s anniversary but don’t know where to begin? Reach out to our team at Vicinity Studio. For a quotation on the video production, contact us by email at [email protected] or call +65 6993 6993.

Gwen Voon

Email us at [email protected] for a quotation!